Tüchtig durchgewirbelt: der europäische Automarkt 2024 war wieder einmal richtig spannend

Die vielen Veränderungen betreffen laut Auswertungen der Analysten bei JATO Dynamics auch die Produktionsorte. So stammen nur noch rund 21 Prozent der 2024 neu registrierten Personenwagen in den EU28-Ländern aus Deutschland.
     von Achim Stahn
 
Der verlorene Marktanteil von Deutschland kommt laut JATO auch von den gestiegenen Produktionszahlen in Tschechien, dem drittstärksten Herstellerland nach Spanien. Rund drei Prozent ging es in Frankreich runter, Rumänien arbeitete sich auf Platz 5 vor.
Schon danach folgt China an sechster Stelle.
 
Bei den Verkaufszahlen dominiert weiterhin Volkswagen, doch die Verfolger sind den Wolfsburgern auf den Fersen. Allen voran die Marke Toyota, die gegenüber dem Vorjahr um 12 Prozent zulegte. 


 

Dedicated to our english readers

According to JATO estimates, almost 21% of total new passenger vehicles registered in EU28 in 2024 came from plants in Germany.
However, Germany lost market share in this respect to Czechia, the third largest country of origin for vehicles in Europe, behind Spain. France came in fourth position, despite volumes from French factories falling by 3%, while Romania rounded off the top five.
 
The most significant trend was China becoming the sixth-largest country of origin for new vehicles registered in Europe. 
Between 2023 and 2024, it outsold the United Kingdom, Turkey, Japan and South Korea. 
 
Felipe Munoz, Global Analyst at JATO Dynamics:
“Last year, more of the cars registered in Europe came from China than Japan. China’s influence in Europe – both from Chinese OEMs and Chinese-made vehicles – is growing steadily. Their products are highly competitive, but it remains to be seen just how much the introduction of tariffs will impact its growth”.

SAIC Motor, Geely, BYD, Chery, and BMW Group were the top best-selling companies of Chinese assembly origin cars in Europe last year.

Record market share for SUVs

SUVs remained the best-selling vehicle segment in Europe, despite growth of the category moderating over the past three years. 54% of total registrations in Europe in 2024 were SUVs - a record market share for the segment. In total, consumers in Europe bought 6.92 million SUVs, up 4% from 2023.

Compact SUVs (C-SUVs) were the most popular type within the category, accounting for 42% of total SUV registrations last year, followed by smaller models (B-SUVs), with 36% market share. However, the largest growth came from luxury SUVs, registrations of which were up 13% to 56,300 units.

Almost one quarter of the total number of new SUVs registered in Europe last year were from Volkswagen Group, with the T-Roc and Tiguan among the top ten best-selling models in the category. Stellantis was the second best-seller with almost 800,000 units – down 7% from 2023 – while Hyundai-Kia came in third place with 705,500 units, down 1%.

SUVs were a key segment last year for other automakers including Jaguar Land Rover, Geely, Honda and SAIC Motor, while the segment made up less than half of total sales for Stellantis, Renault Group, BMW Group, Mercedes-Benz and Mitsubishi.



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